Matomo
Results in the Tech Stack study
Results come from publishers’ answers and cannot be edited by the vendor. Learn more
What its users say (8)
8/10“Good alternative but zero interoperability.”
3/10“Not very suited to media. Only keeps the 5,000 most viewed pages. Lacks granularity.”
8/10“Matomo offers a very large number of building blocks for analysis.”
5/10“Tool with basic options and installed without customisation.”
1/10“Not practical, stays on the surface, impossible to get KPIs that make sense for a media company.”
7/10“Overall satisfied post-migration from Google Analytics.”
8/10“GDPR compliant, inexpensive, effective.”
8/10“Main KPIs, consent exemption, ease of use of the tool – but major limitations in terms of audience tracking.”
Anonymised comments from study respondents.
What its users say (2)
7/10“A bit complex for non-technical users.”
8/10“Open source & self-hostable. Ergonomics could be better.”
Anonymised comments from study respondents.